California Business Startup Guides

Opening a Business in Fortuna, California

Contemplating starting a business in Fortuna, California? We walk you through the process of opening a business in Fortuna.

What Business to Start

There are many businesses that you can start. How do you know which type of business is right for you? If you are struggling with what type of business to start, read Evaluating Your Idea.

For step-by-step instructions on starting a variety of business types, visit the Good Businesses to Start section of our site. For example, you might be interested in our How to Start a Crusaders Church guide or our Starting an Exploration Drilling Contractors Business guide.

Remember that Fortuna is the place where you are starting a business. Some businesses will do better in Fortuna than others. A critical consideration is whether Fortuna demographics mesh well with your startup concept.

Fortuna, California Demographic Information

Fortuna has an active business community that includes small businesses, mid-sized businesses and large businesses.

To give you a better feel for Fortuna demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Fortuna.

Business Size
# of
Businesses
1-4 Employees
1248
5-9 Employees
396
10-19 Employees
330
20-49 Employees
108
50-99 Employees
36
100-249 Employees
12
250-499 Employees
0
500-999 Employees
0
1000+ Employees
0
All Fortuna Businesses
2130

As a new Fortuna entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Fortuna for each business category. By looking at this chart, you can get a general sense for how much competition there is in the business niche that you are pursuing.

Business Type
# of
Businesses
Ambulance Services
1
Automotive Parts and Accessories Stores
8
Beauty Salons
1
Book Stores
1
Business Associations
2
Car Washes
1
Caterers
1
Child Day Care Services
5
Coin-Operated Laundries and Drycleaners
2
Commercial Lithographic Printing
1
Computer and Software Stores
1
Convenience Stores
1
Credit Unions
1
Cut Stock, Resawing Lumber, and Planing
1
Diagnostic Imaging Centers
1
Drinking Places (Alcoholic Beverages)
1
Drywall and Insulation Contractors
4
Electrical Contractors
4
Elementary and Secondary Schools
1
Engineering Services
5
Exterminating and Pest Control Services
1
Family Clothing Stores
1
Fitness and Recreational Sports Centers
1
Floor Covering Stores
1
Florists
2
Full-Service Restaurants
8
Funeral Homes and Funeral Services
1
Furniture Stores
1
General Automotive Repair
7
General Medical and Surgical Hospitals
1
General Warehousing and Storage
2
Gift, Novelty, and Souvenir Stores
4
Golf Courses and Country Clubs
1
Grantmaking Foundations
1
Graphic Design Services
1
Hardware Stores
3
Home Centers
1
Home Health Care Services
1
Homes for the Elderly
5
Household Appliance Stores
1
Insurance Agencies and Brokerages
5
Internet Service Providers
1
Jewelry Stores
2
Landscaping Services
3
Limited-Service Restaurants
10
Logging
16
Luggage and Leather Goods Stores
1
Mail-Order Houses
1
Marketing Consulting Services
1
Mortgage and Nonmortgage Loan Brokers
1
Musical Instrument and Supplies Stores
1
New Car Dealers
1
New Housing Operative Builders
1
Newspaper Publishers
1
Nonresidential Property Managers
1
Office Supplies and Stationery Stores
3
Offices of Certified Public Accountants
3
Offices of Dentists
5
Offices of Lawyers
3
Offices of Optometrists
2
Offices of Podiatrists
1
Offices of Real Estate Appraisers
1
Painting and Wall Covering Contractors
3
Pet and Pet Supplies Stores
1
Pharmacies and Drug Stores
3
Photography Studios, Portrait
1
Portfolio Management
1
Recreational Vehicle Dealers
2
Residential Property Managers
1
Residential Remodelers
2
Roofing Contractors
2
Securities Brokerage
3
Septic Tank and Related Services
1
Shoe Stores
1
Site Preparation Contractors
2
Snack and Nonalcoholic Beverage Bars
4
Solid Waste Collection
2
Sporting Goods Stores
2
Tire Dealers
2
Travel Agencies
1
Used Car Dealers
2
Used Household and Office Goods Moving
1
Used Merchandise Stores
4
Veterinary Services
3
Video Tape and Disc Rental
3

Forming a Company in Fortuna, California

A critical step is ensuring that your business is formed as a legal entity that is separate from its owners. Among other things, forming a legal entity for the business limits your liabilities.

The entity you form can be a traditional C-corporation, a Limited Liability Company (LLC), or an S-corporation.

Incorporation is a very popular way to form a business. Of course, you have to decide which type of corporation to form and where to incorporate. If you are starting a business in California, you don't necessarily have to incorporate in California. As it turns out, you can incorporate wherever you want. However, if you do incorporate in another state, you'll have to register as a foreign corporation in your home state.

There are many nuances to forming a company. We recommend you read some of the educational articles about company formation that are availabe on our site, such as Avoiding Personal Liability in Business. You should also consider getting professional assistance from your business lawyer. Finally, if you are starting a business in Fortuna, California, our information on Incorporating in California may be a useful resource if you decide to incorporate in California.

Where to Get Money to Start a Company

Getting your Fortuna business the capital it needs to succeed is not an easy task. To obtain business financing, you will need to hear a lot of rejections before you finally find a funding solution that works for you.

Fortunately, this site contains dozens of articles on raising money, including one we recommend entitled Business Line of Credit.

For Fortuna entrepreneurs who want to raise money for a new venture, browse our List of California Angel Investors and our List of California Venture Capital Firms.

Selling Tips

Mastering the art of selling is priority one if you want your new Fortuna business to do well.

So what does it take to bring in more prospects and close more business? Let us help you refine your selling techniques through our many useful sales advice tips.

Hiring Telemarketing Firms to Generate Sales Leads offers some helpful tips on how to sell. It's one of several good articles on our site regarding Entrepreneurial Selling.

Learning More About Entrepreneurship

Successful entrepreneurs recognize that they don't know everything.

With your business being located in Fortuna, California, you will want to take advantage of the learning programs at local California educational institutions. It's also beneficial to see if there are any networking groups or organizations in which Fortuna entrepreneurs get together to network and trade their business experiences.

Next Steps

Most new Fortuna businesses underestimate the number of challenges they will face.

From this point on, you control your own destiny.

We are here to help Fortuna businesses to be successful. We believe entrepreneurship is an amazing engine for job creation in Fortuna, neighborhood development and overall economic health.

More Entrepreneurial Resources for Starting a Business in Fortuna, California

Here are more links that we believe will help you be successful in starting a business in Fortuna.

More Business Startup Guides for California

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Starting a Business in Foster City

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