Promotional Products

Promoting Your Business with Wristbands

Written by Rayzelle Forrest Young for Gaebler Ventures

Explains the advantages of using wristbands a promotional product at events and tradeshows.

Promoting your business with wristbands is a good idea for any company. This fun and trendy promotional product is excellent for marketing at events.

Wristbands are a fresh alternative to traditional promotional products such as t-shirts, pens, Frisbees, etc. They allow for maximum exposure of your company logo and message and are easy to get. Here are more reasons to consider using wristbands at your next company event or trade show.

Immediate Promotion

Unlike pens or t-shirts, people tend to wear wristbands as soon as they get them. This allows for immediate promotion for your company. Your company message will be seen all throughout the event by dozens of people that have decided to wear your wristband on the spot. Often times other event goers will want to know where people got their trendy wristband from so they can get one too. This type of promotion is great for name recognition and branding.

Low Cost

Since they can be bought in large bulks, wristbands are a low cost way to promote your business. This promotional product can be bought for pennies on the dollar when purchased in bulk. This is great if your promotional campaign is limited by a strained budget.

Easy To Get

Another advantage to using wristbands as your promotional product is they are easy to get. They can be easily produced in a short amount of time. When ordering your wristbands, it's a good idea to keep your logo and marketing message simple and to the point. Doing this will speed up the production process even more as well as help those who wear your wristband to easily remember who you are.

Variety In Selection

Wristbands come in a large variety of colors and textures. You could choose traditional cotton wristbands, silk printed or even go with the more up to date trend of plastic wristbands. The smarter choice would be to select the plastic ones since they are more popular in today's times. Choose an eye popping florescent color to quickly gain attention.

Using wristbands as a promotional product at events is a trendy and cost effective way to build name and brand recognition. Wristbands are a wise choice because people tend to wear them immediately after receiving them. Unlike with a t-shirt, you don't have to wait until days later for company exposure. Using wristband marketing at just one event can significantly increase your company profits.

Rayzelle is an entrepreneur and writer. Based on her experiences as an owner of her own dance studio, she will share her personal tips on being a successful entrepreneur.

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