Tech Company Financing Transactions

Integrated Media Measurement Funding Round

Integrated Media Measurement closed a $25 million Series C funding round on 1/24/2008. Backers included WPP Ventures, Advanced Technology Ventures and Threshold Ventures.

Transaction Overview

Company Name
Integrated Media Measurement
Announced On
1/24/2008
Transaction Type
Venture Equity
Amount
$25,000,000
Round
Series C
Investors

WPP Ventures (Lead Investor) (Jeffrey Krentz)

Advanced Technology Ventures (Steven Baloff)

Threshold Ventures (Steven Jurvetson)

Proceeds Purpose
The funding will allow IMMI to continue to develop additional products and services, expandinto new markets and grow its panel participant base.

Company Information

Company Status
Acquired or Merged
Industry
Software
Mailing Address
1510 Fashion Island Blvd. 300
San Mateo, CA 94404
USA
Phone
(650) 574-4664
Website
www.immi.com
Email Address
[email protected]
Overview
IMMI(sm) has created a new integrated media measurement system that links media exposure to consumer action.
Profile
Integrated Media Measurement LinkedIn Company Profile
Social Media
Integrated Media Measurement Company Twitter Account
Company News
Integrated Media Measurement News
Facebook
Integrated Media Measurement on Facebook
YouTube
Integrated Media Measurement on YouTube

Management Team

Title
Name
Email & Social
Chief Executive Officer
Bill McKenna
  Bill McKenna LinkedIn Profile  Bill McKenna Twitter Account  Bill McKenna News  Bill McKenna on Facebook
Chief Financial Officer
Sheldon Rabinowitz
  Sheldon Rabinowitz LinkedIn Profile  Sheldon Rabinowitz Twitter Account  Sheldon Rabinowitz News  Sheldon Rabinowitz on Facebook
Chief Operating Officer
Amanda Welsh
  Amanda Welsh LinkedIn Profile  Amanda Welsh Twitter Account  Amanda Welsh News  Amanda Welsh on Facebook
Co-Founder
Tom Zito
  Tom Zito LinkedIn Profile  Tom Zito Twitter Account  Tom Zito News  Tom Zito on Facebook
VP - Engineering
Mark Klein
  Mark Klein LinkedIn Profile  Mark Klein Twitter Account  Mark Klein News  Mark Klein on Facebook
VP - Operations
George Peterson
  George Peterson LinkedIn Profile  George Peterson Twitter Account  George Peterson News  George Peterson on Facebook

 

 

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Prev: 1/24/2008: Marquiss Wind Power venture capital transaction
Next: 1/25/2008: IGA Worldwide venture capital transaction

 

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