Tech Company Financing Transactions
Eppo Funding Round
Innovation Endeavors, Amplify Partners and Icon Ventures participated in a $28 million Series B venture round for Eppo. The financing round closed on 8/20/2024.
Transaction Overview
Company Name
Announced On
8/20/2024
Transaction Type
Venture Equity
Amount
$28,000,000
Round
Series B
Investors
Proceeds Purpose
The company intends to use the funds to further expand on its product and bolster support for different marketing and AI experiments, including a new Channel Incrementality test suite that targets marketing spend.
Company Information
Company Status
Private & Independent
Industry
Software
Mailing Address
1395 22nd Street
San Francisco, CA 94107
USA
San Francisco, CA 94107
USA
Phone
Undisclosed
Website
Email Address
Overview
Most companies are filled with untapped entrepreneurial potential. They will spend enormous resources bringing in the best and brightest talent, but end up isolating product decision making to a small group with seniority. This type of "HiPPO" or "highest paid person's opinion" decision making isn't the original intent, but it is an inevitable result of an inability to tie business outcomes to product teams.
Management Team
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Where The Data Comes From
We do our best to report on tech company VC transactions. VC transactions reported here come from company press releases and news coverage. The information comes to us via our partnership with VentureDeal.com, an affiliated venture.
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