Tech Company Financing Transactions
Tracksuit Funding Round
On 2/22/2023, Tracksuit raised $5 million in funding from Blackbird Ventures, Ascential and Icehouse Ventures.
Transaction Overview
Company Name
Announced On
2/22/2023
Transaction Type
Venture Equity
Amount
$5,000,000
Round
Undisclosed
Investors
Blackbird Ventures (Lead Investor)
private investors (Mark Ritson)
Proceeds Purpose
The Company will use the money to expand further into the U.S. market. Tracksuit made its first hire in New York City in November, and is building a 10-person team there to support expansion.
Company Information
Company Status
Private & Independent
Industry
Software
Mailing Address
Undisclosed
Auckland, Undisclosed
NZ
Auckland, Undisclosed
NZ
Phone
Undisclosed
Website
Email Address
Overview
A not-so-secret fact is that traditional brand tracking is really expensive (we're talking upwards of hundreds of thousands) and built for enterprises, which makes it out of reach for challenger brands. When companies do decide to invest in brand tracking, it's often delivered in a 100-page report that sits gathering dust on someone's desk (we all know the one!)
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Connor Archbold
Co-Founder
Matt Herbert
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We document every notable VC transaction. VC investment data records on this site are sourced from company press releases and news coverage. The data comes to us via our partnership with VentureDeal.com, an affiliated venture.
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