Tech Company Financing Transactions

Adara Funding Round

On 2/21/2013, Adara raised $20 million in funding from QuestMark Partners, August Capital and Morgenthaler Ventures.

Transaction Overview

Company Name
Announced On
2/21/2013
Transaction Type
Venture Equity
Amount
$20,000,000
Round
Undisclosed
Investors

QuestMark Partners (Lead Investor) (Ben Schapiro)

August Capital (David Marquardt)

Morgenthaler Ventures (Gary Little)

ONSET Ventures (Shomit Ghose)

Thayer Ventures

Proceeds Purpose
This financing will fuel increased investment and growth in Adara's awardwinning solution, The Global First Party Data Platform.

Company Information

Company Status
Private & Independent
Industry
Digital Media & VR & AR
Mailing Address
1070 E Meadow Cir.
Palo Alto, CA 94303
USA
Email Address
Overview
Adara makes online display advertising more effective for advertisers while enhancing the appeal and value of ads for consumers. Using proprietary data and audience segmentation, Adara Media enables advertisers to choose a precise audience target for specific offers.
Profile
Adara LinkedIn Company Profile
Social Media
Adara Company Twitter Account
Company News
Adara News
Facebook
Adara on Facebook
YouTube
Adara on YouTube

Management Team

Title
Name
Email & Social
Chief Executive Officer
Layton Han
  Layton Han LinkedIn Profile  Layton Han Twitter Account  Layton Han News  Layton Han on Facebook
Chief Marketing Officer
Carolyn Corda
  Carolyn Corda LinkedIn Profile  Carolyn Corda Twitter Account  Carolyn Corda News  Carolyn Corda on Facebook
Chief Operating Officer
Frank Teruel
  Frank Teruel LinkedIn Profile  Frank Teruel Twitter Account  Frank Teruel News  Frank Teruel on Facebook
Chief Technical Officer
Charles Mi
  Charles Mi LinkedIn Profile  Charles Mi Twitter Account  Charles Mi News  Charles Mi on Facebook
Vice President
Bernard Yu
  Bernard Yu LinkedIn Profile  Bernard Yu Twitter Account  Bernard Yu News  Bernard Yu on Facebook
VP - Bus. Development
Scott Garner
  Scott Garner LinkedIn Profile  Scott Garner Twitter Account  Scott Garner News  Scott Garner on Facebook
VP - Sales
Brandon Meyers
  Brandon Meyers LinkedIn Profile  Brandon Meyers Twitter Account  Brandon Meyers News  Brandon Meyers on Facebook


 

 

Browse more venture capital transactions:

Prev: 2/21/2013: Playnomics venture capital transaction
Next: 2/21/2013: Xtreme Power venture capital transaction

 

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Our team works diligently to report on every notable VC transaction. VC investment data records on this site come from news reports and company announcements. The data is sourced from VentureDeal.com, an affiliated venture.

 


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