Tech Company Financing Transactions
Traction Ag Funding Round
On 5/21/2024, Traction Ag raised $10 million in funding from Cooperative Ventures, Plymouth Growth and private investors.
Transaction Overview
Company Name
Announced On
5/21/2024
Transaction Type
Venture Equity
Amount
$10,000,000
Round
Undisclosed
Investors
Cooperative Ventures (Lead Investor)
Plymouth Growth (Brook Critchfield)
Proceeds Purpose
This round of funding will enable us to scale faster, reaching even more farmers with our decision-making solutions that drive real value at the farm gate.
Company Information
Company Status
Private & Independent
Industry
AgTech
Mailing Address
P.O. Box 600
Auburn, IN 46706
USA
Auburn, IN 46706
USA
Phone
Website
Email Address
Overview
Traction is the only farm management solution uniquely built for the cloud. It integrates your actual accounting numbers with your field operations, resulting in real-time financial analysis for timely, informed decision making. Our integrations with Climate FieldView and John Deere Operations Center automate the collection of field activities, saving valuable time entering field records. This delivers immediate insight of job costs and maintains dynamic inventory balances of supplies and crop inventory balances. Based in Auburn, IN, Traction is an independent company that is employee and farmer owned. Its team has extensive experience with farm accounting, farm payroll, operations, agronomy and agricultural software technology.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Ian Harley
Browse more venture capital transactions:
Prev: 5/21/2024: Simr venture capital transaction
Next: 5/21/2024: Reactive Technologies venture capital transaction
Share this article
Where The Data Comes From
We do our best to report on every notable VC transaction. VC transactions reported here are sourced from news reports and company announcements. The data comes to us via our partnership with VentureDeal.com, an affiliated venture.
Additional Resources for Entrepreneurs