Tech Company Financing Transactions

Brand Affinity Technologies Funding Round

On 5/3/2012, Brand Affinity Technologies raised $7.5 million in Series D funding from Matthew Pritzker Company, Ad Pepper Media International and Fulcrum Ventures.

Transaction Overview

Company Name
Brand Affinity Technologies
Announced On
5/3/2012
Transaction Type
Venture Equity
Amount
$7,500,000
Round
Series D
Investors

Matthew Pritzker Company (Lead Investor)

Ad Pepper Media International

Fulcrum Ventures

Miramar Venture Partners (Bruce Hallett)

Newport Coast Investments

RimLight

Proceeds Purpose
This financing provides the growth capital required to continue to expand and grow the Fantapper service, while driving sales growth within our celebrity endorsement and clearance business.

Company Information

Company Status
Private & Independent
Industry
Digital Media & VR & AR
Mailing Address
101 Academy Dr. 110
Irvine, CA 92617
USA
Phone
(949) 242-7980
Website
www.brandaffinity.net
Email Address
[email protected]
Overview
Brand Affinity Technologies (BAT) connects brands and audiences with prominent influencers for use in cross-platform campaigns.
Profile
Brand Affinity Technologies LinkedIn Company Profile
Social Media
Brand Affinity Technologies Company Twitter Account
Company News
Brand Affinity Technologies News
Facebook
Brand Affinity Technologies on Facebook
YouTube
Brand Affinity Technologies on YouTube

Management Team

Title
Name
Email & Social
Chief Executive Officer
Ryan Steelberg
  Ryan Steelberg LinkedIn Profile  Ryan Steelberg Twitter Account  Ryan Steelberg News  Ryan Steelberg on Facebook
Chief Financial Officer
Mydung Nachman
  Mydung Nachman LinkedIn Profile  Mydung Nachman Twitter Account  Mydung Nachman News  Mydung Nachman on Facebook
VP - Bus. Development
Carlton Osborne
  Carlton Osborne LinkedIn Profile  Carlton Osborne Twitter Account  Carlton Osborne News  Carlton Osborne on Facebook
VP - Engineering
Joe Lindsay
  Joe Lindsay LinkedIn Profile  Joe Lindsay Twitter Account  Joe Lindsay News  Joe Lindsay on Facebook
VP - Marketing
Jennifer Black
  Jennifer Black LinkedIn Profile  Jennifer Black Twitter Account  Jennifer Black News  Jennifer Black on Facebook
VP - Product Management
Jesus Gaytan
  Jesus Gaytan LinkedIn Profile  Jesus Gaytan Twitter Account  Jesus Gaytan News  Jesus Gaytan on Facebook
VP - Product Management
Girish Venkat
  Girish Venkat LinkedIn Profile  Girish Venkat Twitter Account  Girish Venkat News  Girish Venkat on Facebook

 

 

Browse more venture capital transactions:

Prev: 5/3/2012: SocMetrics venture capital transaction
Next: 5/3/2012: Talenthouse venture capital transaction

 

Share this article

 

About Our VC Transactions Data

We do our best to report on every notable VC transaction. VC transactions on this site are sourced from news reports and company announcements. The data comes to us via our partnership with VentureDeal.com, an affiliated venture.

 

Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary

 

Copyright © 2001-2024. Gaebler Ventures. All rights reserved.