Tech Company M&A Transactions
NetConversions Acquisition
Headquartered in Seattle, NetConversions was acquired by Atlas Solutions. The companies indicated that total deal value was $4.5 million.
Transaction Overview
Company Name
Acquired By
Announced On
2/11/2004
Transaction Type
M&A
Amount
$4,500,000
M&A Terms
Atlas, an operating unit of aQuantive, Inc. today announced the acquisition of Seattle-based NetConversions, Inc. aQuantive announced that it paid $4.5 million in cash to purchase NetConversions. aQuantive may also pay up to $2.5 million in additional cash over the next two years, contingent upon the profitability of NetConversions during that period.
Company Information
Company Status
Acquired or Merged
Industry
Internet & IoT
Mailing Address
315 Fifth Ave. S 500
Seattle, WA 98104
USA
Seattle, WA 98104
USA
Phone
Undisclosed
Website
Email Address
Not Recorded
Overview
NetConversions is a leading provider of Web site effectiveness and usability technologies and services, founded on the belief that the decisions businesses make every day are only as good as the data that they have. With NetConversions True Usability, clients use analysis-driven recommendations that improve user experiences and increase bottom-line results.
Management Team
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