Tech Company Financing Transactions
Spongecell Funding Round
Spongecell, based in San Francisco, secured $10.5 million from Pivotal Investments and Safeguard Scientifics.
Transaction Overview
Company Name
Announced On
11/3/2016
Transaction Type
Venture Equity
Amount
$10,500,000
Round
Undisclosed
Investors
Safeguard Scientifics (Erik Rasmussen)
Proceeds Purpose
Mr. Kartzman said the new funding would be applied primarily to increased research & development in Spongecell's market-leading CORE platform and flexible, tag-based, decision engine technology to further maximize the impact of personalized creative.
Company Information
Company Status
Private & Independent
Industry
Digital Media & VR & AR
Mailing Address
110 Sutter St. 7th Floor
San Francisco, CA 94104
USA
San Francisco, CA 94104
USA
Phone
Website
Email Address
Overview
Spongecell transforms standard banner ads into dynamic flash ads with rich media-like functionality. The multi-media ads engage audiences longer, use no more real estate than a standard banner ad, and keep users on the publisher's page.
Management Team
Title
Name
Email & Social
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