Tech Company M&A Transactions
MarketingCentral Acquisition
MarketingCentral, operating out of Norcross, was purchased by Unica. Purchase price was estimated to be $12.5 million.
Transaction Overview
Company Name
Acquired By
Announced On
7/9/2007
Transaction Type
M&A
Amount
$12,500,000
M&A Terms
The acquisition will be paid for with all cash.
Company Information
Company Status
Acquired or Merged
Industry
Software
Mailing Address
15 Technology Parkway South
Norcross, GA 30092
USA
Norcross, GA 30092
USA
Phone
Website
Email Address
Not Recorded
Overview
Our marketing automation tools ensure the success of marketing programs, advertising, communications, and creative projects and campaigns for corporate marketing departments small and large.
Management Team
Browse more venture capital transactions:
Prev: 7/9/2007: PerfAction Technologies venture capital transaction
Next: 7/9/2007: BioVex venture capital transaction
Share this article
About Database of VC Transactions
We do our best to document all VC transactions involving tech companies. VC investment data records on this site are sourced from news reports and company announcements. The data comes to us via our partnership with VentureDeal.com, an affiliated venture.
Additional Resources for Entrepreneurs