Tech Company Financing Transactions
Undertone Networks Funding Round
On 3/31/2008, Undertone Networks raised investment from ORIX Ventures and JMI Equity.
Transaction Overview
Company Name
Announced On
3/31/2008
Transaction Type
Debt
Venture Equity
Venture Equity
Amount
Unknown
Round
Undisclosed
Investors
ORIX Ventures (Lead Investor)
JMI Equity (Brad Woloson)
Proceeds Purpose
"JMI understands our business and will help us execute our strategy of showing leading marketers how a network like Undertone can be effective for both brand and direct response initiatives," said Michael Cassidy, Chief Executive Officer, Undertone. "JMI's expertise in our market is highlighted by its recent investment in DoubleClick and we believe JMI will provide us with the guidance we need to expand our platform and our global presence, while continuing to provide innovative services to clients and opportunities to employees."
Company Information
Company Status
Acquired or Merged
Industry
Digital Media & VR & AR
Mailing Address
270 Madison Avenue 19th Floor
New York, NY 10016
USA
New York, NY 10016
USA
Phone
Website
Email Address
Not Recorded
Overview
Undertone Networks, an Intercept Interactive company, is a premier online advertising network comprised of today's top media properties. Undertone provides online solutions that help advertisers achieve their brand and performance-based initiatives via a comprehensive selection of ad formats, rich media, targeting capabilities and personalized service.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Michael Cassidy
Chief Operating Officer
Eric Bingham
Executive Vice President
Eric Franchi
Vice President
Dan Cassidy
VP - Sales
Peter Green
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