Wisconsin Business Startup Guides

Opening a Business in Lake Geneva, Wisconsin

Contemplating starting a business in Lake Geneva, Wisconsin? We walk you through the process of opening a business in Lake Geneva.

What Business to Start

Choosing a business that is right for you is very important. To help you decide on a business type, we encourage you to read Business Ideas That Don't Make Sense.

For in-depth how-to guides on how to start specific businesses, browse our Good Businesses to Start section of our site. For example, you might be interested in our Opening a Barometer Business guide or our How to Start a Sprockets Business guide.

Remember that you are starting a business in Lake Geneva. Some businesses will do better in Lake Geneva than others. Make sure you fully understand Lake Geneva demographics before you lock in on your business idea.

Lake Geneva, Wisconsin Demographic Information

Lake Geneva has an active business community that includes small businesses, mid-sized businesses and large businesses.

To give you a better feel for Lake Geneva demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Lake Geneva.

Business Size
# of
Businesses
1-4 Employees
989
5-9 Employees
417
10-19 Employees
201
20-49 Employees
156
50-99 Employees
69
100-249 Employees
27
250-499 Employees
6
500-999 Employees
3
1000+ Employees
0
All Lake Geneva Businesses
1868

As a new Lake Geneva entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Lake Geneva for each business category. By looking at this chart, you can get a general sense for how much competition there is in the business niche that you are pursuing.

Business Type
# of
Businesses
Architectural Services
1
Art Dealers
3
Automotive Parts and Accessories Stores
6
Beauty Salons
10
Bed-and-Breakfast Inns
2
Beer, Wine, and Liquor Stores
1
Book Stores
3
Building Inspection Services
1
Business Associations
2
Business to Business Electronic Markets
1
Canvas and Related Product Mills
1
Car Washes
3
Carpet and Upholstery Cleaning Services
1
Child and Youth Services
1
Civic and Social Organizations
2
Clothing Accessories Stores
1
Coin-Operated Laundries and Drycleaners
3
Computer and Software Stores
1
Computer Systems Design Services
1
Confectionery and Nut Stores
1
Convenience Stores
1
Direct Title Insurance Carriers
1
Discount Department Stores
1
Drinking Places (Alcoholic Beverages)
11
Drywall and Insulation Contractors
4
Electric Power Distribution
1
Electrical Contractors
3
Elementary and Secondary Schools
1
Engineering Services
3
Family Clothing Stores
3
Family Planning Centers
1
Farm Management Services
1
Finish Carpentry Contractors
4
Fitness and Recreational Sports Centers
1
Floor Covering Stores
3
Florists
1
Food (Health) Supplement Stores
2
Framing Contractors
3
Full-Service Restaurants
32
Funeral Homes and Funeral Services
2
Furniture Stores
3
General Automotive Repair
5
Gift, Novelty, and Souvenir Stores
7
Glass and Glazing Contractors
1
Golf Courses and Country Clubs
6
Grantmaking Foundations
1
Hardware Stores
1
Hobby, Toy, and Game Stores
1
Home Centers
1
Homes for the Elderly
5
Household Appliance Stores
1
Industrial Launderers
1
Insurance Agencies and Brokerages
8
Internet Service Providers
3
Investment Advice
2
Janitorial Services
5
Land Subdivision
1
Landscape Architectural Services
2
Landscaping Services
18
Lessors of Other Real Estate Property
1
Limited-Service Restaurants
13
Livestock Merchant Wholesalers
1
Machine Shops
1
Marinas
1
Masonry Contractors
4
Mattress Manufacturing
1
Meat Processed from Carcasses
1
Medicinal and Botanical Manufacturing
1
Men's Clothing Stores
1
Metal Stamping
2
Motor Vehicle Towing
1
Motorcycle Dealers
1
Museums
1
Nail Salons
1
New Car Dealers
4
New Housing Operative Builders
2
News Dealers and Newsstands
1
Nursing Care Facilities
1
Office Administrative Services
4
Office Equipment Merchant Wholesalers
1
Offices of Bank Holding Companies
1
Offices of Certified Public Accountants
4
Offices of Chiropractors
3
Offices of Dentists
12
Offices of Optometrists
2
Offices of Other Holding Companies
1
Offices of Podiatrists
1
Offices of Real Estate Appraisers
1
Optical Goods Stores
2
Packaging and Labeling Services
1
Paint and Wallpaper Stores
2
Petroleum Bulk Stations and Terminals
3
Pharmacies and Drug Stores
4
Photography Studios, Portrait
4
Portfolio Management
1
Private Mail Centers
1
Racetracks
1
Radio Stations
1
Real Estate Credit
3
Record Production
1
Recreational Goods Rental
4
Residential Property Managers
3
Residential Remodelers
4
Retail Bakeries
1
Roofing Contractors
3
School and Employee Bus Transportation
1
Securities Brokerage
3
Shoe Stores
1
Siding Contractors
2
Sign Manufacturing
1
Snack and Nonalcoholic Beverage Bars
4
Solid Waste Collection
1
Sports and Recreation Instruction
2
Spring (Light Gauge) Manufacturing
1
Steel Investment Foundries
1
Tax Preparation Services
1
Temporary Help Services
1
Used Merchandise Stores
1
Veterinary Services
4
Wholesale Trade Agents and Brokers
4
Window Treatment Stores
1
Wired Telecommunications Carriers
4
Women's Clothing Stores
10

Is a Franchise Opportunity Right For You?

Examine a list of Lake Geneva businesses and you'll see that franchises make up a large percentage of local businesses. So, it probably makes sense for you to consider franchising too.

We advise the entrepreneurs we work with to evaluate the possibility of your buying a franchise opportunity. This site has dozens of articles on franchising, such as Before Buying a Franchise. Gain a solid understanding of franchising by scanning all of our Articles on Franchising.

To learn about specific franchise opportunities, check out our Franchise Directory.

Representative franchise opportunities include Qdoba Mexican Grill and 4 Pillars Consulting Group. Alternatively, you can browse franchise categories, such as Embroidery Franchises and Meal Preparation Franchises.

Note on Lake Geneva Franchise Opportunities: You will need to contact franchisors directly to see if their franchises are available in Lake Geneva.

Forming a Company in Lake Geneva, Wisconsin

A critical step is ensuring that you form your business as a legal structure. Doing so will insulate you from personal liability for business debts and obligations.

The entity you form can be a corporation, LLC, sole proprietorship, partnership or other structure.

Incorporating is a very common way to legally create a business entity. Of course, you have to decide which type of corporation to form and where to incorporate. If you are starting a business in Wisconsin, you don't necessarily have to incorporate in Wisconsin. In fact, you are allowed to incorporate wherever you want. For example, it's very popular to incorporate in Delaware, and incorporating in Nevada has become very trendy as well. Don't forget, though, that you will have to register as a foreign entity in all states that you do business in.

There are many nuances to forming a company. We recommend you read some of the educational articles about company formation that are availabe on our site, such as Incorporating Online. You may also want to seek the advice of an attorney. Finally, if you are starting a business in Lake Geneva, Wisconsin, our information on Incorporating in Wisconsin may be a useful resource if you decide to incorporate in Wisconsin.

Where to Get Money to Start a Company

Getting your Lake Geneva business the capital it needs to succeed requires strong organization skills and perseverance. Bootstrapping, which means growing the business without outside funding, is the best alternative, but that's not a viable option for many startup plans.

Recognizing this challenge, this site contains dozens of articles on raising money, including one we recommend entitled Getting a Small Business Loan.

For Lake Geneva entrepreneurs on the hunt for startup funding, check out our List of Wisconsin Angel Investors and our List of Wisconsin Venture Capital Firms.

Marketing Your New Business

Whether your goal is to attract Lake Geneva customers or you plan on selling elsewhere, you need a great marketing plan.

You can learn plenty about marketing on our site. Comparing Advertising to PR is an article that will stimulate a few thoughts on your marketing plan. That's just a taste of the many useful articles we have on Marketing a Small Business.

Now It's Up To You

As an entrepreneur in Lake Geneva, you won't be working for the boss anymore. You are the boss.

From this point on, you control your own destiny.

This site is all about helping entrepreneurs in Lake Geneva and elsewhere to achieve real success. We believe entrepreneurship is an amazing engine for job creation in Lake Geneva, neighborhood development and overall economic health.

More Entrepreneurial Resources for Starting a Business in Lake Geneva, Wisconsin

Here are more links that we believe will help you be successful in starting a business in Lake Geneva.

Starting-a-Business Guides for Other Cities in Wisconsin

Starting a Business in Ladysmith
Starting a Business in Lake Mills

Browse All Business Startup Guides for Wisconsin
Starting a Business Guides for Other States

 

 

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary