Pennsylvania Business Startup Guides
Start a Business in Easton, Pennsylvania
Are you starting a business in Easton, Pennsylvania? This article discusses the most important things to consider when opening a business in Easton.
Are You Ready for the Challenges of Being an Entrepreneur?
Running your own business is difficult, much harder than working as an employee. Are you positive you want to start a business?
Because entrepreneurship is not for everyone, we recommend you do the following to help you assess whether you should move forward with starting a business:
- Grab a meal or cofee with other entrepreneurs in Easton. Listen closely to their experiences and see if you think you too can be successful.
- Take a look at Business Failure. It's a short article but it's a good reality check for those are about to jump into the world of entrepreneurship.
- Involve a spouse, family member or trusted friend in the decision. Ask them directly: Do I have what it takes to be an entrepreneur? Listen carefully to their answer, as they presumably know your strengths and weaknesses.
What Business Are You Starting?
There are many businesses that you can start. How do you know which type of business is right for you? To stir your creative juices on what kind of business to start, take a look at Business Ideas That Don't Make Sense.
For in-depth how-to guides on how to start specific businesses, browse our Good Businesses to Start section of our site. For example, you might be interested in our Opening an Insurance Examinations Business guide or our Opening a Range & Oven Sales & Service Business guide.
Remember that your new startup will be located in Easton. Some businesses will do better in Easton than others. Make sure you fully understand Easton demographics before you lock in on your business idea.
Easton, Pennsylvania Demographic Information
Easton has an active business community that includes small businesses, mid-sized businesses and large businesses.
To give you a better feel for Easton demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Easton.
Businesses
As a new Easton entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Easton for each business category. By looking at this chart, you can get a general sense for how much competition there is in the business niche that you are pursuing.
Businesses
Choosing a Company Name
Making the right decision when choosing a company name is very important. There are many decisions you'll make now that you can change later, but changing a company name years down the road is not very easy. So, choose a good company name at the outset.
Companies like Starbucks, Apple, Target, Microsoft and Intuit all have strong company names that are easy to remember and have become well-loved brands. Wouldn't it be nice if your new company name got on a similar track?
Numerous company naming issues are discussed in more detail in this article: Naming a Business.
As a final piece of advice, remember that because you are planning on starting a business in Easton, it's critical that you ensure that no other Pennsylvania company is using the business name you want to use.
Make Sure You Have a Business Plan
Creating a business plan is critical in maximizing the prospects of your new company. Simply put, your business plan is your game plan for how you hope to grow your business. Failure to write a business plan
To learn more about business plans, read Business Plan Contests. You should also take advantage of face-to-face free consulting available from your local SCORE chapter in Pennsylvania.
The Art of Selling
Do you know how to sell? In order to attract customers to your new Easton business, you need to focus on sales.
Good selling involves demonstrating that your wares meet your customer's needs. The good news is we can help you to make selling a big competitve advantage for your new firm.
Closing Sales Techniques offers some helpful tips on how to sell. It's one of several good articles on our site regarding Entrepreneurial Selling.
How to Improve Your Entrepreneurial Abilities
Successful entrepreneurs know that they don't know everything.
Given that you are starting a business in Easton, Pennsylvania, you will want to take advantage of the many programs available at nearby Pennsylvania universities, colleges and community colleges. It's also worthwhile to see if there are any networking organizations for Easton entrepreneurs.
Never Give Up
As an entrepreneur in Easton, you won't be working for the boss anymore. You are the boss.
From this point on, you control your own destiny.
We are here to help Easton businesses to be successful. We have a wealth of experience in business start-ups, financing, marketing, sales and more...and we've made all of our knowledge available to you.
More Entrepreneurial Resources for Starting a Business in Easton, Pennsylvania
Here are more links that we believe will help you be successful in starting a business in Easton.
- Resources for Easton, Pennsylvania Entrepreneurs - Browse a variety of resources we've collected to assist Easton entrepreneurs.
- Pennsylvania Entrepreneurial Resources - We've gathered state-level entrepreneurial resources to help new entrepreneurs who are based in Pennsylvania.
- Pennsylvania Small Business Development Center - Pennsylvania SBDCs help aspiring entrepreneurs turn ideas into businesses, help small firms expand, and provide the information every business person needs to make critical decisions. There is no charge for their assistance and their free help can make the difference between business success and failure.
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