Online auction retailing has become a popular business choice for many people all over the world. It allows you to work from home and be a useful retailer at the same time. In addition, there is the benefit of the online auction websites, many of which advertise heavily and have a proven reputation in the industry. Besides the 'free marketing', online auction sites offer retailers tools such as easy listings, payment options, store building wizards and various marketing and tracking information. All these make getting started as an online auction retailer a fairly simple process.