Niche Exit Planning Tactics
Selling a Weight Training Center
Is the economy still a little shaky for a business sale? Sure it is. Yet weight training centers haven't been deterred. In fact, we think this economy is a ripe environment for a weight training center sale.
You need to get a good price for your weight training center. To get there, you'll need to set realistic expectations and follow a deliberate selling strategy.
More than a few weight training center owners cave under the pressure and settle for a lower sales price than they should. With the right strategy, your sale doesn't have to end that way.
Promoting a weight training center Sale
Profitable weight training center sales incorporate comprehensive advertising plans. However, confidentiality and other concerns can present challenges, even for sales professionals. The knowledge that your business is being sold almost always converts into negative PR with your customers and vendors. Business brokers are skilled at publicizing weight training center sales while maintaining the confidentiality that is critical to your business.
Broker vs. No Broker
Anyone who has ever sold a weight training center has eventually needed to decide whether to use a business broker or go it alone. Is there a cost associated with hiring a broker? Sure - about 10% of the final sale prices. But a good broker will make selling your weight training center much less painful. A highly skilled broker can compensate for his commission by selling your business for a significantly higher price than you could achieve on your own. But whether you use a broker or not, you may want to list your weight training center on BizBuySell.com and other popular online business-for-sale listing sites.
Leveraging Seller Concessions
Seller concessions are becoming more commonplace in business-for-sale transactions. By far, seller financing is the most sought-after concession, especially in the current economic environment. Capital is scarce, causing new entrepreneurs to rely on sellers to finance at least part of the purchase price. If you are unwilling or unable to offer financing, be prepared to offer other types of concessions to close the deal.
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