Sell a Business Tips
Selling a Sign Design Services Business
When it's time to sell your sign design services business, your future plans depend on your ability to get the highest possible sales price. Here's how to do it . . .
Business sellers are notorious for second-guessing themselves about the right time to put their companies up for sale.
Yet what many sellers don't appreciate is that a down economy can present the perfect opportunity to sell a sign design services business.
The Case for Confidentiality
In the business-for-sale universe, publicity translates into risk. A low-key selling strategy is a low risk activity because you can control who does (and doesn't) know that your business is on the market. Eventually, word will leak out. When that happens, it can damage your standing with customers and vendors. Although it can be difficult, it's important to strike a balance between confidentiality and sale promotion. We recommend consulting a business broker to learn how you can simultaneously identify prospective buyers and maintain a confidential sale environment.
Working with Appraisers
An experienced appraiser is part and parcel of a successful sign design services business sale. Leading industry appraisers equip sellers with a value gauge that can be accessed during negotiations. Following the appraisal, you may choose to delay your sale until you can increase the value of assets and revenue.
Advertising Your Sale
Successful sign design services business sales incorporate comprehensive advertising plans. However, confidentiality and other concerns can present challenges, even for sales professionals. If sale information leaks out, competitors can use it to steal customers and circulate negative messages about your business throughout the industry. The best way to advertise a sign design services business is to enlist the assistance of a business broker who is skilled in locating and contacting prospective buyers.
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