Optimizing Business Exits

Selling a Retail Juice Business

Business-for-sale markets are susceptible to a variety of influences. As you know, the retail juice business industry has seen more than its share of fluctuations in business values. Many sellers have exited their companies under less-than-ideal circumstances. Yet it's still possible to achieve personal and professional goals when selling a retail juice business during challenging economic times.

You won't find any magic formulas for selling a retail juice business, especially while the market is struggling to overcome the perceptions created by a down economy.

There is no simple way to sell a business. But the most prepared retail juice business sellers are achieving fair market value and more for their companies through persistence and the application of sound selling techniques.

Finding Retail Juice Business Buyers

It's difficult to predict where the buyer of your retail juice business will come from. Avoid pigeon-holing your search to a single buyer category. Although it's helpful to target promotional tactics to likely buyers, allow for some exposure to the broader market. Sellers should also recognize the value of promoting their sale in trusted business networks, carefully balancing the need for confidentiality with the promotional potential of their contact base.

Working with Accountants

Professional accountants lend credibility to the financial preparation of a retail juice business sale. From a seller perspective, an accountant can offer personal financial assistance, especially when it comes to handling the disposition of sale proceeds. Brokers often advise their clients to have an accountant perform an audit of the business prior to sale. With seller financing becoming common, professional accountants are playing a more central role in negotiations and buyer qualification.

Timing the Market

Worried about timing? Believe it or not, this could be an advantageous time to put a retail juice business up for sale. A depressed economy means lower interest rates; lower interest rates increase the number of investors willing to take a chance on retail juice businesses. Sooner or later, rates will rise, increasing the risk for prospective buyers of retail juice businesses. So we see market timing as a concern that can be easily mitigated by applying fundamental sales strategies and adequately preparing your company for buyers.

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