Optimizing Business Exits
Selling a Real Estate Video Services Business
The business-for-sale marketplace has experienced no shortage of uncertainty over the past several years. But real estate video services businesses haven't heard the news and are reporting steady action on the business-for-sale market.
It's a fact: Successful business sales take time.
You'll always have an excuse for not putting your business on the market. Selling a real estate video services business isn't easy, but we believe sellers can achieve their goals in any economic environment.
Handling Unexpected Outcomes
When you made the decision to sell your real estate video services business, you had a specific set of outcomes in mind. However, no one told the marketplace about your expectations. The outcome of your sale will be determined by market forces - not by your personal circumstances or desires. Despite your best efforts, you need to prepare yourself for the possibility of receiving less than you expected from the sale of your real estate video services business. If buyers don't seem to be willing to meet your expectations, consult with your broker to modify your strategy and market approach.
Seller Financing
Business buyers are in a capital crunch. Banks and other lending institutions aren't eager to lend to unproven and undercapitalized real estate video services business buyers regardless of the business's potential. Rather than abandon their plans entirely, many buyers are pursuing finance concessions from sellers. Although 100% seller financing isn't recommended, sellers are financing up to 70% of the sale price to close deals.
Realistic Expectations
Objectivity is a rare commodity in a business sale. Sellers typically overvalue their companies compared to the rest of the marketplace. Although it may be a hard pill to swallow, you need to find a way to introduce objectivity into your sale. Many sellers create a negotiation team to minimize the effect of their personal emotions on negotiations. More importantly, this team can perform a reality check on your expectations for the sale.
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