Sell a Business for the Best Price

Selling a Proctology Practice

Most businesses are susceptible to economic conditions and proctology practices are no exception. But in some cases, a down economy can actually improve saleability. All it takes is a strategy to identify solid prospects and convert them to buyers.

Dire economic forecasts have forced many proctology practice sellers into hibernation. Instead of listing their companies now, they're hanging back until they see signs of an economic recovery.

If your exit strategy involves selling a proctology practice these days, sellers need to make a strong case for buyers to purchase at or near the asking price.

Finding Proctology Practice Buyers

It's difficult to predict where the buyer of your proctology practice will come from. Avoid pigeon-holing your search to a single buyer category. That means listing your proctology practice in trade-specific directories as well as general business-for-sale databases. Sellers should also recognize the value of promoting their sale in trusted business networks, carefully balancing the need for confidentiality with the promotional potential of their contact base.

Average Timeframes

Hoping for a quick proctology practice sale? You may be disappointed. Unfortunately, there are no hard and fast rules about the length of time your business will be on the market. Pricing plays a role in sale length, but there are no guarantees that a fairly priced business will sell quickly. Before you can list your proctology practice, you'll need to invest as much as a year in preparing it for prospective buyers. In a good market, an attractive proctology practice can sell in as little as a few months, although it can take more than a year to find the right buyer after the business is listed.

Signs You're in Over Your Head

Many proctology practice are tempted to save brokerage fees by selling their businesses on their own. Although there are exceptions, solo sales typically take longer and are less productive than brokered sales. As a rule, no business should sit on the market for more than six months without attracting the interest of at least a handful of qualified buyers. Lack of buyer enthusiasm or persistence indicates that something is wrong. The remedy is professional brokerage or a consultation with more experienced sellers.

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