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Selling a Chlorine and Chlorinated Products Business

Business sellers have diverse personal and professional goals for the sale of their companies. But no matter what you expect from the sale of your chlorine and chlorinated products business, it's in your best interest to maximize the sales price through the application of proven sales techniques.

You need to get a good price for your chlorine and chlorinated products business. To get there, you'll need to set realistic expectations and follow a deliberate selling strategy.

In our opinion, that kind of thinking doesn't make sense. In fact, this might be the perfect time to sell a chlorine and chlorinated products business. With the right information and strategy, you could be well on your way to a successful sale

Current Market Conditions

No one plans to sell a chlorine and chlorinated products business in a down economy. So far, government intervention and promises that the economy is slowly recovering haven't been enough to alleviate many entrepreneur's fears. However, many business sellers don't realize that a full economic rebound can have devastating consequences, particularly if sellers who have waited to list their businesses suddenly create a glut in the business-for-sale marketplace. So what's our point? The economy isn't the most important factor in the sale of your business. Instead, you should be focusing on making your chlorine and chlorinated products business as attractive as possible so to buyers right now.

Equipment and Inventory Concerns

It's incumbent on buyers to commission their own appraisal of your chlorine and chlorinated products business's physical assets. But you'll need to commission your own appraisal before you put your chlorine and chlorinated products business on the market to arm yourself with information for the negotiation phase. A professional appraisal is a necessity because it gives you the information you need to negotiate a sale price. During your appraisal process, you should also note the condition of your assets. Cost-effective repairs can then be made before your list your chlorine and chlorinated products business.

Advantages of Hiring a Broker

A good broker can offer several benefits to business sellers. Right out of the gate, brokers know how to help their clients properly prepare their businesses for a sale. More importantly, brokers have the ability to identify serious buyers and maintain confidentiality throughout the sale process. Typical brokerage rates (a.k.a. success fees) run 10% of the final price - an expense that is usually recouped through a higher sales price and less time on the market.

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