Small Business Startup News

Small Business Consultant Offers Business Writing Seminar

Written by Jenna Weiner
Published: 2/17/2010

Business writing does not come easily to many small business owners, but help is on the way. Helping business owners to improve their business writing skills has turned out to be a good business opportunity for one entrepreneur.

Some small business owners may believe that a few tweets are all the communication they need. However, small business experts and advisers believe that much more is needed. With that in mind, Geri Stengel founded Ventureneer, a program designed to teach small business owners business writing techniques.

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Fear of writing is as common as fear of public speaking, and many small business owners just don't have the training required to compose essential documents. For those reasons, among others, this is especially good news for small business owners and new franchisees.

"It's hard to overstress the importance of clear communication for small business owners," says Geri Stengel, founder of Ventureneer. "Yet many people dash off an email or memo without making sure that its meaning is clear. We're not offering high school English here, just tools that small business owners can use to ensure that what they mean is what they say."

The belief that a strong social media presence was all a small business needed to succeed appears to have been growing. The Small Business Success Index, a joint effort by Network Solutions and the University of Maryland's Smith Business School, reported Tuesday that social media use among small business has doubled in the last year.

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