Technology > Business Websites > Social Marketing Optimization
Facebook Fan Page Promotion

Social Marketing Optimization

Facebook Fan Page Promotion

Written by Rayzelle Forrest Young for Gaebler Ventures

Discusses the benefits of using a face book fan page to promote your business.

A face book fan page is a great way to effectively promote your business.

Social networking sites like face book are continuously adding new features and applications to help their users get the most out of their networking experience. With a face book fan page you can create multiple pages as well as share information. Unlike a regular face book profile, a fan page is not limited to 5,000 friends. You can have as many followers as you want. This means you can expose an unlimited amount of people to what you share on your fan pages. This is good news for any business that is looking to use a face book fan page as a promotional tool.

Post Information

A face book fan page allows you to post information that can serve as reference material to your existing and potential customers. Feel free to share articles pertaining to your industry and your products. You can also give them access to other important resources by posting helpful links your customers can use. Doing this will position you as a trustworthy business that is genuinely concerned about helping it's customers.

Stay Interactive

The key to the success of your fan page will be largely due to how much you interact with your customers. Stay connected with them by responding to comments in a timely manner as well as providing advice on how to use products. This allows you to develop a relationship with you customers as well as position yourself as an industry expert. People tend to buy from people they feel connected to as well as those who know what they are talking about.

Connect to Other Sites

Use your face book fan page to connect to your other websites. This could be a blog or a company website. Connecting to other sites you have allows you to streamline the presence of your business on the internet. Your customers will be able to easily move from your fan page to your website as well as to your blog. Making you business easily accessible to your customers gives you an edge over your competition.

The internet is full of opportunities and tools to help your business grow. A face book fan page is one tool that can help you do just that. Use it to post industry information as well as information about your own products. Remember to stay connected with your customers and respond to comments right away. Face book is not only a social networking site for individuals but an excellent opportunity to grow your business and increase your profits.

Rayzelle is an entrepreneur and writer. Based on her experiences as an owner of her own dance studio, she will share her personal tips on being a successful entrepreneur.